Results

Email marketing results and case studies.

Email marketing should be judged on revenue, not open rates. Every number on this page comes straight from Klaviyo or Omnisend.

£5m+email revenue generated
37.5%average revenue from email
+407%email revenue in 90 days
100%Job Success on Upwork
Case studies

Real numbers from real ecommerce brands

Mailchimp → Klaviyo · Home heating brand
£251k

Email revenue in 30 days, from a brand that was barely emailing a year ago

They had Mailchimp but only sent the odd email. I moved them to Klaviyo, built their flows and campaigns properly, and email has grown into one of their biggest channels.

+407%email revenue in my first 90 days
£174.8kemail revenue in those first 90 days
26%of total revenue from email now
+26%vs. previous month, heading into peak season
Read the full story →
Mailchimp → Klaviyo · Gardening brand
49.6%

Of total revenue from email

Moved over from Mailchimp, then tested and pushed further month after month.

£26.9kemail revenue in a single month
+71%month-on-month, heading into peak season
Read the full story →
Klaviyo · Supplements brand
46.6%

Of total revenue from email, just 45 days in

A messy account with duplicate flows bombarding customers. I switched off what wasn't needed, rebuilt the core flows (with the rest under way) and cleaned the list.

+24%email revenue vs. previous period
$16.8kemail revenue in 30 days
Read the full story →
Omnisend · US clothing brand
+51.7%

Email revenue in my first month

Taken over from their in-house team. A full audit, a proper clean-up and segmentation, a new content plan and 2–3 campaigns a week.

$11.4kmonth two so far, with a sale still to come
+26.8%on top of month one
Read the full story →
Klaviyo · Home appliance brand
27.7%

Of total revenue from email, after taking over from an in-house team

£25.8kemail revenue in a single month
2–3campaigns a week, to a segmented list
Read the full story →
My work

Emails people actually want to open

A few of the emails I've designed and written for ecommerce brands. Scroll inside any of them to see the whole thing.

← Drag to see more →  ·  Scroll an email to read it allSwipe for more  ·  Scroll an email to read it all

Real customer reviews

What ecommerce brands say about working with me

Don't just take my word for it. Here's what founders and marketing teams have said after working with me.

★★★★★
"Blanaid is an EXCEPTIONAL professional and well-versed in email marketing. It is clear that she is conversion-focused, with a love for direct response marketing. If you are a DTC ecom brand, working with her is a breath of fresh air."
Carlos · Japaknives
★★★★★
"I struggled for a long time to find a marketing company that was truly consistent and reliable. Blanaid was exactly what I was looking for. The communication, strategy, and execution were on another level."
Lauren · LuLu London
★★★★★
"Blanaid was extremely helpful with getting to the bottom of my open rates and conversions. She immediately identified a problem with deliverability and gave me the exact steps to fix it."
Ashley · Drummonds
★★★★★
"Highly recommend! Smashes every job. Finally found someone who knows what they are doing while delivering and getting results!"
Diane · Simple Living Eco
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